Fredrik would have been Steve’s kind of CEO: he gets that any business relies on knowing what your customers need and focussing on delivering that one thing as best you can. In Fredrik’s case his customers need shoes, not just any shoes, very big shoes.
Grand Shoes, a Swedish retailer, promises stylish and sizeable shoes to all its customers. The businesses single-minded dedication to fulfilling that promise has helped them gather an amazing 4.9/5 star rating, from over 1,800 reviews on Trustpilot.
Mattias has spent his life looking for very big shoes. Finding ones he actually wanted to wear was a huge challenge until Fredrik and Grand Shoes came along.
But how did Fredrik make it happen? Our review experts recently met both Fredrik and Mattias to better answer that question, and show how embracing customer feedback is at the heart of the story.
Discover their story below.